It’s not so scary. 😉 It’s simple. It’s not reeeeally about you. It’s about how you can help your client.

Your About Me page should connect with your audience, show your personality and vulnerabiliity. That is when relationships are built.

Skip the resume and biography of your 30 year history and accolades. Instead, consider showing HOW that experience can help the reader, not just list off facts about yourself.

There’s a difference between story-telling and lessons learned versus a resume and biography.